Atlanta, GA, USA – 02 February, 2016 –  Leading automated playout solutions provider, BroadStream Solutions, will be highlighting its SDI/IP hybrid playout technology at NAB 2016, (North Hall, Booth N6315), which provides playout facilities the flexibility to pick and choose which of its functions and processes to virtualise and which to keep baseband.

“It’s understandable that broadcasters and playout providers are cautious about investing in an entirely new IP infrastructure considering how many varying IP standards are being presented to the industry at the moment”, explains Herbert Brenninkmeijer, CEO, BroadStream Solutions.

“Whether a customer is working with existing baseband hardware, partly replacing SDI with IP processes or, providing a complete IP solution for future cloud-based playout, we’re offering playout providers choice and flexibility. With our SDI/IP hybrid solution, we will be able to support our customers all the way through their transition to IP at their own pace; before, during and afterwards, using the same platform”.

The OASYS hybrid integrated playout platform allows each broadcaster to take a measured and thoughtful approach to full IP that allows for planning the transition out over time to control budgeting, training, expansion, future plans and contingencies to maximize resources and opportunity.

To find out more, please visit BroadStream at NAB 2016: North Hall, Booth N6315 or visit www.broadstream.com.

###

 

Company PR contact:
Lauralyn Mustaki
Marketing Director
+1 404 327 8300 x 1302
[email protected]

About BroadStream Solutions

BroadStream Solutions (www.broadstream.com) specialises in the playout of linear television channels and news playout tools for broadcasters, networks, cable, and satellite operations around the globe. BroadStream Solutions develops easy to use, software-based, modular solutions that combine automation, playout and graphics with other broadcast tools in a single integrated playout platform that is easy to configure, scales quickly and is tailored to your specific situation.  Designed to help better manage multiple formats and workflows, solutions are available in SD, HD, and IP as well as SD/HD-SDI and SDI/IP hybrid playout configurations to provide a solid migration path to future technologies, including the cloud, which makes transitioning easier.

Our 25 plus years of expertise in broadcast consistently deliver flexibility, dependability, improved workflows and operational efficiency for our clients and customers around the world.