BroadStream Promotes Shelinder Sachdeva to VP of Sales for South Asia and the Middle East

Duluth, GA USA –  25 June 2020 – Integrated playout and subtitling specialist, BroadStream Solutions, announced today that Shelinder Sachdeva has been promoted to handle a new role, to expand the Company’s business and operations in the Middle East, reporting to CEO, David Bowes.

“Shelinder Sachdeva, performed an excellent job of expanding the business and operations for BroadStream Solutions in South Asia while maintaining the brand’s industry leadership position,” said CEO, David Bowes.

His extensive background in playout automation software sales and deep understanding of BroadStream and our OASYS Integrated Playout solution and services, has helped BroadStream gain a significant market position in the region. We congratulate Shelinder on his new position and responsibilities, and are confident that his expertise will continue to help BroadStream expand our product portfolio and business in the Middle East for years to come.



BroadStream Contact:
Chuck Jones, CMO
BroadStream Solutions, Inc
[email protected]


About BroadStream

BroadStream ( specializes in flexible, highly scalable solutions for integrated playout, live automated captioning & subtitling, file-based captioning & subtitling, caption encoding and subtitling software tools. Our OASYS Integrated Playout solution is used world-wide by broadcasters from single channel operators to operations scaling from 3 – 12 channels and service providers with 50+ channels. OASYS delivers on Content Preparation, Playout and Management to improve workflow efficiency for broadcasters at every level. Solutions are available in SD, HD, and IP as well as SD/HD-SDI and SDI/IP hybrid playout configurations to provide a solid migration path to future technologies, including cloud implementations.

In 2018, BroadStream acquired Screen Subtitling Systems in the UK. Screen specializes in products for the preparation and delivery of captions, subtitles and value-add information services across multiple platforms and devices. With Screen we recently introduced VoCaption, a new AI-based, automated live captioning and subtitling solution to provide highly accurate subtitles for live programming, breaking news, emergency subtitling and more.